Counterfeit takedowns for Shopify Plus brands

Find every knockoff of your brand. Take it down. Keep it down.

KnockoffWatch monitors Amazon, Walmart, and TikTok Shop for counterfeit listings of your products, files the takedowns on your behalf, and keeps watching so re-listings get removed fast. You get one plain-English report each week instead of a legal bill.

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How does KnockoffWatch work?

1. We find the fakes

Daily scans of Amazon, Walmart, and TikTok Shop match your catalog against live listings, including TikTok livestream sellers.

2. We file the takedowns

Every confirmed counterfeit is filed through the platform's official channel, with evidence formatted to its rules, and tracked to resolution.

3. We keep them down

Removed sellers go on a permanent watch list. Re-listings are caught in hours and re-filed with the full case history attached.

How does KnockoffWatch find counterfeits?

We scan Amazon, Walmart, and TikTok Shop every day using image matching and keyword fingerprints built from your real product catalog. That catches listings that copy your photos, clone your packaging, or use misspellings of your brand name, including sellers running TikTok livestreams that never appear in normal search results.

Who actually files the takedowns?

We do. Our team prepares and submits each complaint through the marketplace's own enforcement channel, with the evidence formatted the way that platform requires. You never touch a portal, a form, or a legal letter. When a platform pushes back, we handle the follow-up until the listing is resolved.

What happens when a seller re-lists the product?

Re-listing is the normal move for counterfeit sellers, so removal is only half the job. KnockoffWatch keeps every taken-down seller and product on a watch list. When the same knockoff comes back under a new listing or a new account, we catch it and file again, usually before it collects real sales.

How does KnockoffWatch compare to a typical IP law firm?

KnockoffWatchTypical IP law firm
Daily monitoring of Amazon, Walmart, and TikTok ShopYesNo
Takedowns filed and tracked for youYesYes
TikTok livestream seller coverageYesNo
Permanent re-listing watchYesNo
Flat monthly subscriptionYesNo

Frequently asked questions

Which marketplaces does KnockoffWatch cover?

Amazon, Walmart Marketplace, and TikTok Shop. Those three are where Shopify Plus brands lose the most revenue to knockoffs today, and TikTok Shop is where the problem is growing fastest, especially through livestream sellers.

How fast do takedowns happen?

We file within one business day of confirming a counterfeit. Marketplaces then act on their own timelines, which range from a couple of days to a couple of weeks depending on the platform and the evidence required. Our job is to keep pressure on every open case until it closes.

Do I need to be enrolled in Amazon Brand Registry?

It helps and we recommend it, but it is not required. If you are not enrolled, we walk you through it, because enrollment gives your complaints more weight and unlocks faster removal paths on Amazon.

What do you need from us to start?

Your product catalog, your brand assets, and any trademark registration numbers you have. If your trademarks are still pending, we can usually still act on copyright and image theft grounds while the registration completes.

How is this different from hiring an IP law firm?

A law firm bills by the hour and acts when you bring it a problem. We watch every day, file every takedown, and keep watching after each removal, all on a flat subscription. For the volume of knockoffs a growing brand sees, that model catches more and costs a fraction of retainer-based enforcement.

From the blog

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Brand Registry is table stakes, not a solution. Enrollment gives your complaints weight and unlocks reporting tools, but nothing in the prog...

Who we protect

Fashion and Apparel

Fashion is the most counterfeited category in ecommerce. Designs that trend get copied within weeks, and the fakes ride your exact...

Beauty and Cosmetics

Counterfeit beauty products are a safety problem, not just a revenue problem. Fakes with unknown ingredients trigger bad reviews, ...

Supplements and Wellness

Supplement counterfeits copy your label and fill the capsules with whatever is cheap. Buyers who feel nothing, or feel worse, blam...

Consumer Electronics

Electronics knockoffs clone industrial design and packaging, then undercut on price with inferior components. The returns and safe...

See all verticals we cover, compare alternatives to KnockoffWatch, or look up terms in the counterfeit enforcement glossary.